Management Team

Mr. Boever was responsible for Hain Celestial North America, where he led sales, marketing and innovation transformations. Mr. Boever spent more than 30 years as executive in the consumer packaged foods industry, most recently as Executive Vice President and Chief Customer Officer and President of Food Service at Pinnacle Foods Corp. Prior to Pinnacle, he was Senior Vice President of Consumer Products at ConAgra Foods, and prior to that was Vice President of Sales and Business Development at Hormel Foods Corp. He is a passionate mentor, coach and instills an engaging company culture that inspires teams to collaborate as a focused unit, while attaining peak performance. Boever received a bachelor’s degree in Marketing from the University of Wisconsin – Whitewater along with continuing education programs at University of Southern California, Stanford University and the University of Minnesota. He currently sits on the Board of Directors for Snack it Forward and the Food Marketing Institute.

Mr. Hawkins joined Stryve as its Chief Operating Officer in October 2019 and has served as Stryve’s Chief Financial Officer since July 2021.  Prior to joining Stryve, Mr. Hawkins served as an operationally focused Principal at Rosewood Private Investments, the private equity division of Rosewood Corporation. He also previously spent time at J.P. Morgan in asset management and before then worked in process consulting. Mr. Hawkins holds a BBA in Finance with a minor in Economics and specialization in International Business from Texas A&M University and is a CFA Charterholder.

Norma L. Garcia is General Counsel, Corporate Secretary and Chief Human Resources Officer for Styrve Foods.  As Chief Human Resources Officer, Norma is responsible for the company’s compensation, benefits, and attracting, developing, and retaining talent. She also leads the company’s risk management, legal, and corporate governance initiatives.

Prior to joining Stryve, Norma served as VP Assistant General Counsel & Chief Diversity Officer for Rent-A-Center providing leadership and oversight to the Company’s Risk Management & Safety department and supported operations with HR and legal matters in Puerto Rico. She led the Company’s diversity and inclusion initiatives and is the co-founder of Rent-A-Center’s Women’s Leadership mentoring circles and the company’s Women’s Leadership Program.  

Before Rent-A-Center, Norma was Assistant General Counsel for Walmart Stores, Inc.  During her time at Walmart, she served in various roles of increasing responsibility to include oversight of compliance initiatives, class action litigation, employment litigation, real estate matters, and Puerto Rico labor and employment.

Norma started her legal career as an Assistant District Attorney with the Collin County District Attorney’s Office in Texas where she served as Chief of Domestic Violence and tried numerous criminal jury trials.

As Senior Vice President / General Manager, Jerry is responsible for the sales team, strategy, planning, execution, and delivery of the sales plan, delivering the sales budget, market share, and distribution targets.

Over a 19-year career at Kellogg, Mr. Goldner held senior management roles in Sales, Customer Marketing, Innovation, Product Marketing, Promotions, and Marketing Services. Post Kellogg, Mr. Goldner brought his passion, leadership, and experience as VP of Sales to Nestle/Osem, Farmwise, and Skout Organic. Throughout his 30-year CPG career, Mr. Goldner established a consistent track record of creating great culture, building great brands, and delivering profitable growth. He has experience leading and building high performing teams that deliver results and implementing process improvements that help achieve targets.

As Chief Customer Officer, Katie is responsible for our customer relations, planning, revenue and strategic pricing. Growing market share, building the brands and developing category solutions in order to achieve winning outcomes for the categories where Stryve competes. 

Ms. Grady previously held the role of Vice President of Sales & Marketing at Living Greens Farm. Before assuming this position, she accumulated more than ten years of experience at The Hain Celestial Group, where she was Vice President, Sales. During her tenure, she surpassed revenue growth targets and successfully expanded Hain's market share. Prior to her time at Hain, Ms. Grady served as a national accounts broker, managing prominent consumer packaged goods (CPG) brands. Earlier in her career, she worked as a category buyer for Macy's. Ms. Grady's educational background includes a BBA in Retail Merchandising and Management from the University of Wisconsin-Stout, with a minor in Business Administration.

As Chief Supply Chain Officer, Eric is responsible for overseeing the day-to-day operations of the organization and guiding all departments and their leaders, on Performance, Planning and Execution of Daily and Long-Term Business plans, as well working with the teams on how to optimize different workflows and processes to positively impact the business.

Eric brings over 30 years of Manufacturing Leadership to Stryve. Eric’s background encompasses Leadership roles in the Automotive Manufacturing, and several Food Manufacturing CPG companies. Most recently Eric served as the VP of Manufacturing Asian Snacks for Schwans, prior to that he served as Regional Director for CSM Bakery Solutions where he led multiple sites supplying in store Bakery Supplies.  Eric is a passionate leader/coach who enjoys building High Performing work teams and Culture.  Eric holds a bachelor’s degree in business administration from Northwood University.